Events & Articles

The following are selected industry events and articles where I have been fortunate enough to be invited to share my views:

Pivotal Digital/Programmatic w/ Rubicon Project
Wednesday, December 9, 2015
New York City
Brian Wieser / Pivotal is hosting a meeting with Rubicon Project’s Jay Sears on December 9 at 8:30 AM. Jay is SVP Marketplace Development and has been one of the leading executives in programmatic advertising for more than a decade. With this background and his current role at Rubicon – one of the leading independent providers of programmatic technologies – Jay offers highly insightful perspectives on digital advertising and related issues for media owners, agencies and marketers alike. Panels he moderates at industry conferences are always must-attend events.
Replay not available.

UBS 43rd Annual Global Media and Communications Conference Agenda
Media Owners + Programmatic Trading: 2016 Impacts -Fire-side chat
Tuesday, December 8, 2015
New York City
Jay Sears, SVP Marketplace Development Rubicon Project
Charlie Weiss, VP Ad Marketplaces News Corp
Brian Quinn, Chief Revenue & Innovation Officer, Triad Retail Media
Audio available (limited time).
Transcript available upon request.

UBS RUBI fireside chat NYC 12-2015-2

(PHOTO ABOVE: Sears, Quinn, Weiss at the UBS 43rd Annual Global Media and Communications Conference.)

Raymond James Technology Investors Conference
“The New Wave of Online Advertising” Panel
Tuesday, December 8, 2015
New York City
Moderated by Raymond James: Aaron Kessler, Internet Analyst & Justin Patterson, Internet Analyst
Will Morel, Director of Media Analytics, Ampush
David Yovanno, CEO, Marin Software Inc.
Paul Joachim, CFO, TubeMogul, Inc.
Jay Sears, SVP Marketplace Development, Rubicon Project, Inc.
Replay not available.

Raymond James Technology Investors Conference RUBI Presentation, Fire-side Chat
Tuesday, December 8, 2015
New York City
Jay Sears with Aaron Kessler, Internet Analyst
Replay not available.

Goldman Sachs US Emerging/SMID Cap Growth Conference RUBI Presentation
November 19, 2015
New York City
Jay Sears with Deb Schwartz, VP Equity Research, Internet
Transcript available upon request.
Audio available (limited time).

UBS Global Technology Conference RUBI Company Presentation
November 17, 2015
San Francisco
Replay not available.

Rubicon Project Marketer Automation Forum, Ad Automation Presentation
November 12, 2015
New York City
Replay not available.

Advertising Club of New York Marketing Series Ad Automation Lecture
October 20, 2015
New York City
Replay not available.

Cantor Fitzgerald White Board Dinner
October 6, 2015
New York City
Hosted by analyst Youssef H. Squali
Replay not available.

Fordham University Business School
October 5, 2015
New York City
Lecture to Media Executive Playbook class on advertising automation
Read write-up in Digiday.

Advertising Week New York: Programmatic & Media Buying Automation 101 (in a Mobile World)
September 30, 2015
New York City
Programmatic & Media Buying Automation 101 (in a Mobile World)
Advertising automation & programmatic trading is more ubiquitous than ever. As is a sea of confusing acronyms and lack of clarity around the role of various entities in the programmatic supply chain. This interactive session will cover the “101” of the ad automation & programmatic trading ecosystem, impacts on media strategy, planning and buying, and automation trends and impacts on media owners, ad agencies and advertisers. This is your chance to ask all of your burning programmatic and automated media trading questions.
Jay Sears, SVP Marketplace Development, Rubicon Project
David DiAngelo, Senior Director, Business Development, Rubicon Project
Listing.
Video replay.

Advertising Week New York: $50B Left Behind: Capturing SMB Spend
September 29, 2015
New York City
$50B Left Behind: Capturing SMB Spend
Publishers are leaving money on the table, $50B to be exact. That’s the estimated amount small and local businesses will pour into digital advertising over the next few years. Smaller buyers want to connect with their consumers in more ways that just social and search but don’t get a seat at the table with premium publishers due to budgets or resources needed from both sides.

NEW YORK, NY - SEPTEMBER 29: (L-R) SVP of Marketplace Development at Rubicon Project Rev. Jay Sears, VP of Local Platform at Weather Channel Ryan Davis, Global Director of Ad Operations at Lonely Planet Tim Daugherty and Head of Sales at Kijiji Al Maitland speak onstage at the $50B Left Behind: Capturing SMB Spend panel presented by Rubicon during Advertising Week 2015 AWXII at the ADARA Stage at Times Center Hall on September 29, 2015 in New York City. (Photo by Mike Pont/Getty Images for AWXII) *** Local Caption *** Rev. Jay Sears;Ryan Davis;Tim Daugherty;Al Maitland

NEW YORK, NY – SEPTEMBER 29: (L-R) SVP of Marketplace Development at Rubicon Project Rev. Jay Sears, VP of Local Platform at Weather Channel Ryan Davis, Global Director of Ad Operations at Lonely Planet Tim Daugherty and Head of Sales at Kijiji Al Maitland speak onstage at the $50B Left Behind: Capturing SMB Spend panel presented by Rubicon during Advertising Week 2015 AWXII at the ADARA Stage at Times Center Hall on September 29, 2015 in New York City. (Photo by Mike Pont/Getty Images for AWXII) *** Local Caption *** Rev. Jay Sears;Ryan Davis;Tim Daugherty;Al Maitland

Jay Sears, SVP Marketplace Development, Rubicon Project
Ryan Davis, VP, Local Platform, The Weather Company
Timothy Daugherty, Global Director of Ad Operations and Programmatic Revenue, Lonely Planet
Al Maitland, Head of Display Sales, Kijiji, an eBay Company
Listing.
Video replay.

Related articles:

Jack Myers Media Village October 28, 2015
Q&A: The Weather Company on Using Automation to Capture Adspend
Read the article.

Jack Myers Media Village November 5, 2015
Q&A: Lonely Planet on Using Automation to Capture Ad Spend
Read the article.

Jack Myers Media Village November 12, 2015
Q&A: Kijiji, an eBay Company, on Using Automation to Capture Ad Spend
Read the article.

Keynote: Rise of Cooperatives & the Story of the Pangea Alliance
Thursday, September 17, 2015
Agency Leaders Symposium
Hunter Valley, Australia

Sears Gentry in Hunter Valley, Australia IMG_2191

Jay Sears, SVP Marketplace Development, Rubicon Project
Tim Gentry, Global Revenue Director, Guardian News & Media
Agenda.
Replay not available.
RUBI Fireside Chat at Canaccord Genuity Growth Conference
August 13, 2015
Boston, MA
RUBI Fireside Chat at Canaccord Genuity Growth Conference
Jay Sears, SVP Marketplace Development, Rubicon Project
Erik Randerson, VP Investor Relations, Rubicon Project
Michael Graham, CFA Senior Managing Director, Senior Internet Analyst, Co-Director of Research, Canaccord Genuity Inc.
Replay not available.

Related articles:

Jack Myers Media Village October 15, 2015
Reuters + the Pangaea Alliance: Quality Programmatic at Global Scale
Read the article.

Jack Myers Media Village October 22, 2015
CNN + the Pangaea Alliance: Quality Programmatic at Global Scale
Read the article.

 

Series on Automation in Japan

Rubicon Project Japan Marketplace Summit
July 14, 2015
Tokyo, Japan
The 2nd Annual Real Time Trading Update from Japan’s Buy Side
In a discussion with the leading Japanese advertising companies, learn how agencies are organizing around advertising automation and programmatic in their overall media mix. Insights on digital, out of home and TV. Impacts on media owners, agencies and the advertiser client. Issues including media cost, data and inventory transparency and workforce readiness.
Fireside chat with Jay Sears, SVP Marketplace Development, Rubicon Project
Hakuhodo Kent Isshiki, D.A.Consortium Inc., Strategic Planning Expert, Global Business Group
Dentsu Yoshihiko Miyaichi, Dentsu Digital Holdings, Inc., IT Project Manager
Replay not available.

Tokyo Buyer Panel Picture 07-2015

(PHOTO: Kei Iwashima, Sales Manager, Buyer Cloud, Rubicon Project; Jay Sears, SVP Marketplace Development, Rubicon Project; Kent Isshiki, Strategic Planning Expert, Global Business Group, Hakuhodo’s D.A.Consortium; and Yoshihiko Miyaichi, IT Project Manager, Dentsu Digital Holdings, Inc. at the Rubicon Project Tokyo Marketplace Summit.)

Jack Myers Media Village September 24, 2015
Q&A: Dentsu on Automation, Programmatic and TV in Japan
Read the article.

Jack Myers Media Village September 30, 2015
Q&A: Hakuhodo’s D.A.Consortium on Automation, Programmatic and TV
Read the article.

 

Series on Automation in South East Asia:

Rubicon Project SE Asia Marketplace Summit
July 10, 2015
Bintan, Indonesia
The 2nd Annual Real Time Trading Update from SE Asia’s Buy Side
In a discussion with the leading global ad holding companies, learn how agencies are organizing around advertising automation and programmatic in their overall media mix. Insights on digital, OOH and TV. Impacts on media owners, agencies and the advertiser client. Issues including media cost, data and inventory transparency and workforce readiness.
Moderated by Jay Sears, SVP Marketplace Development, Rubicon Project
Panelists include:
Publicis Stephen Tompkins, Director, VivaKi
Aegis Anna Chan, Managing Director, AMNET Asia
WPP Michel de Rijk, CEO, Xaxis Asia Pacific
IPG Yean Cheong, VP, Market Solutions, Asia Pacific, Cadreon
Replay not available.

Jack Myers Media Village August 27, 2015
Q&A: Dentsu Aegis SE Asia on Automation, Programmatic and TV
Read the article.

Jack Myers Media Village September 1, 2015
Q&A: IPG SE Asia on Automation, Programmatic and TV
Read the article.

Jack Myers Media Village September 10, 2015
Q&A: WPP SE Asia on Automation, Programmatic and TV
Read the article.

Jack Myers Media Village September 14, 2015
Q&A: Publicis SE Asia on Automation, Programmatic and TV
Read the article.

 

Cannes Series:

3rd Annual Automated Advertising Panel at Cannes
June 23, 2015 Le Rooftop, Cannes, France
3rd Annual Automated Advertising Panel at Cannes
What is standing between the global holding companies, advertisers, man and machine in the march towards advertising automation? How is strategy, planning and buying changing to embrace automation? Join a robust discussion of the issues of the day including orders, data, new organizational structures, trust & transparency, the rise of cooperatives, cross media and TV.

Panel Sears Kumar Beringer Karandikar Shlachter Paskalis RUBI Cannes
Jay Sears, SVP Marketplace Development, Rubicon Project
Arun Kumar, Global President, Cadreon, IPG Mediabrands
Stephan Beringer, Global CEO, VivaKi, Publicis
Ashwini Karandikar, Global President, Amnet, Dentsu Aegis Network
Adam Shlachter, Chief Investment Officer, Digitas, Publicis
Lou Paskalis, SVP Enterprise Media Executive, Bank of America
Watch the video (three parts).


AdExchanger: read the article.

Jack Myers Media Village August 4, 2015
Q&A: Bank of America on Automation, Programmatic and TV
Read the article.

Jack Myers Media Village August 10, 2015
Q&A: Digitas on Automation, Programmatic and TV
Read the article.

Jack Myers Media Village August 12, 2015
Q&A: IPG on Automation, Programmatic and TV
Read the article.

Jack Myers Media Village August 17, 2015
Q&A: Publicis’ VivaKi Global on Automation, Programmatic and TV
Read the article.

 

Series on Automation in Canada

The 1st Annual Real Time Trading Update from Canada’s Buy Side
June 16, 2015
Toronto, Canada
In a discussion with the leading global ad holding companies, learn how agencies are organizing around advertising automation and programmatic in their overall media mix. Insights on digital, OOH and TV. Impacts on media owners, agencies and the advertiser client. Issues including media cost, data and inventory transparency and workforce readiness.
Moderated by Jay Sears, SVP Marketplace Development, Rubicon Project
Panelists include:
WPP: Rodney Perry, Managing Director, Xaxis Canada
Interpublic Group: Jordan Brooks, Director of Product & Operations, Cadreon
Publicis: Veronica Holmes, President, Digital, ZenithOptimedia
Replay not available.

Jack Myers Media Village July 14, 2015
Q&A: WPP Canada on Automation, Programmatic + TV
Read the article.

Jack Myers Media Village July 16, 2015
Q&A: ZenithOptimedia Canada on Automation, Programmatic + TV – Veronica Holmes
Read the article.

Jack Myers Media Village July 16, 2015
Q&A: IPG Canada’s Cadreon on Automation, Programmatic + TV
Read the article.

Jack Myers Media Village July 16, 2015
Q&A: ZenithOptimedia Canada on Automation, Programmatic + TV
Read the article.

Jack Myers Media Village July 16, 2015
Q&A: IPG Canada on Automation, Programmatic + TV
Read the article.

 

Telsey Advisory Group 1ST ANNUAL ADVERTISING TRENDS SYMPOSIUM
June 18, 2015 New York City
PANEL PRESENTATION: Measurement Trends: Cross-Platform, Programmatic, New Currencies
Manish Bhatia, Chief Revenue Officer, comScore, Inc.
Chris Wilson, President, National Television, Rentrak Corporation
Jay Sears, Senior Vice President Marketplace Development, Rubicon Project
Mark Risis, Head of Strategy, Business Development and Marketing, TiVo Research, TiVo Inc.
MODERATOR: Tom Eagan, Senior Managing Director, Telsey Advisory Group
Replay not available.

2015 Stephens Spring Investment Conference
June 2, 2015 New York City
RUBI Company Fireside chat between:
Jay Sears, SVP Marketplace Development, Rubicon Project (NYSE: RUBI)
Erik Randerson, VP, IR, , Rubicon Project (NYSE: RUBI)
Brett Huff, Managing Director, Stephens Inc.
Replay not available.

ANA Member Webinar
May 15, 2015
Programmatic Webinar Series for the ANA Transparency Task Force. The purpose is to invite industry experts to help demystify programmatic and the layers/middlemen between the advertiser and publisher. Who adds value… who doesn’t.
Replay not available.

SunTrust Internet & Digital Media Conference
May 13, 2015 San Francisco, CA
Automation, Programmatic and the Transformation of Advertising
Learn how leading advertisers and ad agencies approach advertising automation and programmatic. Impacts of programmatic on the ad holding companies and on leading public and private companies such as Google, Facebook and others. A look at history, current state and future trends.
Fireside chat between:
Jay Sears, SVP Marketplace Development, Rubicon Project (NYSE: RUBI)
Mike Zeman, North American Digital Marketing Director, Netflix (NASDAQ: NFLX)
Transcript available upon request.
Audio replay link (available for a limited time).

Jack Myers MediaVillage.com June 16, 2015
Q&A: Netflix on Automation, Programmatic and TV — The Jay Sears Interview
Read the article.

Jefferies 2015 Global Technology, Media and Telecom Conference
Tuesday, May 12, 2015 Miami, FL
Automation, Programmatic and the Transformation of Advertising
In an overview of the automation ecosystem, learn how leading advertisers and ad agencies approach advertising automation and programmatic. Impacts of programmatic on the ad holding companies and on leading public and private companies such as Google, Facebook and others. A look at history, current state and future trends.
Fire side chat by Jay Sears, SVP Marketplace Development, Rubicon Project (NYSE: RUBI) and Jeff Dow, EVP, Digital, Data & Analytics, Starcom MediaVest Group (Publicis Groupe S.A. PUB)
Transcript available upon request.
Audio replay link (available for a limited time).

Ad Technology Marketplace – Spotlight: Programmatic Automation & Creativity May 11, 2015 New York City
Unpacking Pangaea: Premium Programmatic at Scale with Transparency at the Core
The Guardian, CNN International, Financial Times, Reuters and The Economist have recently joined forces to create the Pangaea Alliance—a network that offers access to their combined online advertising inventory as they attempt to compete with global digital platforms. How does a network of premium players allow for programmatic at scale while still affording brands transparency, audience quality, and a lack of fraudulent traffic? This session unpacks the alliance and its impact on the digital marketing.
Jay Sears, Senior Vice President, Marketplace Development, Rubicon Project
Watch the video.

IAB Canada Programmatic
April 23, 2015
2015 Automation Outlook & Trends
Ad Automation + Programmatic in 2015: Orders, Data, New Orgs, Trust, Co-ops, TV & More. In a wide ranging talk, Jay Sears, SVP Marketplace Development at Rubicon Project, will cover a 2015 automation outlook & trends. What’s new in automation? Why? And why now? If you are a buyer or a seller, learn how to capitalize on the newest in automation and programmatic.
See the agenda.
Video not available.

Series on Automation and TV in EMEA 

Advertising Week Europe March 26, 2015 London England
The 3rd Annual Real Time Trading Update from Europe’s Buy Side
In a discussion with the leading global ad holding companies, learn how agencies are organizing around advertising automation and programmatic in their overall media mix. Insights on digital, OOH and TV. Impacts on media owners, agencies and the advertiser client. Issues including media cost, data and inventory transparency and workforce readiness.
Moderated by Jay Sears, SVP Marketplace Development, Rubicon Project
Panelists include:
Interpublic Group: Ashish Mahajan, Senior Partner Platform Manager, EMEA
Omnicom: Cristina Sagarduy, Deputy Managing Director EMEA, Annalect Group
Publicis: Marco Bertozzi, President Audience On Demand
WPP: Caspar Schlickum, CEO, Xaxis EMEA
Watch the video:

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Jack Myers MediaVillage.com April 27, 2015
Automation and TV in EMEA with Marco Bertozzi of Publicis’ VivaKi — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com April 29, 2015
Automation and TV in EMEA with Ashish Mahajan of IPG’s Cadreon — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com May 5, 2015
Automation and TV in EMEA with Cristina Sagarduy of Omnicom’s Annalect — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com May 16, 2015
Automation and TV in EMEA with Caspar Schlickum of WPP’s Xaxis — The Jay Sears Interview
Read the article.

4As Transformation Conference – Management Practitioners Forum (MPF) March 21, 2015 Austin, Texas
Programmatic and Media Buying Automation: Leveling the Playing Field
Media buying automation and programmatic trading are more ubiquitous than ever, representing an opportunity for all agencies. This session will cover: the “101” of the ad automation and programmatic trading ecosystem; impacts on media strategy, planning and buying; automation trends and how you can capitalize on them; and how automation levels the playing field.
Jay Sears, SVP Marketplace Development, Rubicon Project
See agenda
Watch the video:

Rubicon Project Marketplace Summit Australia March 17, 2015 Magenta, Australia
The 1st Annual Real Time Trading Update from Australia’s Buy Side
In a discussion with the leading global ad holding companies, learn how agencies are organizing around advertising automation and programmatic in their overall media mix. Insights on digital, OOH and TV. Impacts on media owners, agencies and the advertiser client. Issues including media cost, data and inventory transparency and workforce readiness.
Moderated by Jay Sears, SVP Marketplace Development, Rubicon Project
IPG Mediabrands: Marc Lomas, Managing Director, Cadreon Australia
Publicis: Ros Allison, Head of Digital, MD Performics, Zenith Optimedia
Publicis: Lynn Chealander, Director, VivaKi –
WPP: Timothy Whitfield, Operations Director, Xaxis
Video not available.

Jack Myers MediaVillage.com May 19, 2015
Automation and TV in Australia with Dan Robins of Omnicom’s OMD — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com May 19, 2015
Automation and TV in Australia with Lynn Chealander of Publicis’ VivaKi AOD — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com May 19, 2015
Automation and TV in Australia with Ros Allison of Publicis’ ZenithOptimedia — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com May 19, 2015
Automation and TV in Australia with Timothy Whitfield of WPP’s Xaxis — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com May 19, 2015
Automation and TV in Australia with Marc Lomas of IPG’s Cadreon — The Jay Sears Interview
Read the article.

2015 Deutsche Bank Media, Internet & Telecom Conference March 9-11, 2015 Palm Beach, Florida
Automation, Programmatic and the Transformation of Advertising
Learn how leading ad agencies approach advertising automation and programmatic. Impacts of programmatic on the ad holding companies and on leading public and private companies such as Google, Facebook and others. A look at history, current state and future trends.
Fireside chat by Jay Sears, SVP Marketplace Development, Rubicon Project (RUBI) and Baba Shetty, Chief Digital Officer, Digitas (Publicis Groupe S.A. PUB)
See schedule.
Transcript available on request.

Jack Myers MediaVillage.com March 4, 2015
Talking Automation, Programmatic and TV with Baba Shetty, DigitasLBi — The Jay Sears Interview
Read the article.

Advertising Automation Summit – Rubicon Project February 26-28, 2015 Rancho Palos Verdes, CA
Rubicon Project Advertising Automation Summit (Private Event)
Thursday, February 26, 2015
Buyers Panel
Learn How leading agencies approach advertising automation.
Patrick Hounsell, Chief Digital Officer, Merkle
Justine Watkins, US Head Amnet, Dentsu Aegis
Moderated by Jay Sears, SVP Marketplace Development, Rubicon Project
Video not available.

Series on Talking Automation, Programmatic and TV:

Cantor Fitzgerald’s 2nd Annual Internet and Technology Conference February 24, 2015 New York City
Automation, Programmatic and the Transformation of Advertising
In a wide ranging discussion, learn how leading ad agencies approach advertising automation and programmatic in their overall media mix. Discussion will include the impacts of programmatic trading on the ad holding companies themselves and on leading public and private companies such as Google, Yahoo, Facebook and others.
Moderated by Jay Sears, SVP Marketplace Development, Rubicon Project
Panelists include:
Jeff Dow, SVP Digital Strategy & Analytics, Starcom MediaVest Group
Julian Zilberbrand, EVP Activation Standards, Insights and Technology, ZenithOptimedia Group
Patrick Hounsell, Chief Digital Officer, Merkle
Pete Stein, former CEO, Razorfish
Video not available.

Jack Myers MediaVillage.com February 24, 2015
Talking Automation, Programmatic and TV with Jeff Dow of Starcom MediaVest Group — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com February 24, 2015
Talking Automation, Programmatic and TV with Pete Stein, Former CEO, Razorfish — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage February 24, 2015
Talking Automation, Programmatic and TV with Julian Zilberbrand of ZenithOptimedia — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com February 24, 2015
Talking Automation, Programmatic and TV with Patrick Hounsell of Merkle — The Jay Sears Interview
Read the article.

ANA Brand Masters Advertising Automation Talk February 4, 2015 Laguna Nigel, CA
ADVERTISING AUTOMATION & PROGRAMMATIC TRADING: THE FOUR TYPES OF CLIENT ENGAGEMENT
As advertising automation and programmatic trading become more ubiquitous, brands are defining new levels of engagement around programmatic trading and how they work with their ad agencies, trading desks and media owners. After one hour, you will learn:
• How to understand the overall advertising automation and programmatic trading ecosystem
• The four types of client engagement around programmatic and how these fit with traditional planning and buying
• Issues and opportunities around client transparency into media costs, data and inventory
Jay Sears
SVP, Marketplace Development
Rubicon Project
See agenda.
Video not available.

2014

BMO’s 2014 Technology and Digital Media Conference New York City December 10, 2014
Fireside Chat with Analyst Dan Salmon
The Rubicon Project (RUBI, Not Rated)
SVP Sears walked through a list of the Top 8 most important trends in programmatic today.
Video not available.

Jefferies Internet & Software Summit Austin, Texas November 19, 2014
Ad Tech Outlook 2015 – Current Adoption, Implementation and Innovation Trends
A look at how the adoption of programmatic processes and innovations in targeting, attribution and (in both public & private marketplaces) is dramatically impacting all types of ad inventory and formats – and delivering ROI — both ON & OFFline
Adometry (GOOGL), Paul Pellman, CEO of Adometry;
TubeMogul, Inc. (TUBE), Paul Joachim, CFO;
Tremor Video (TRMR), Manish Jha, President, Publisher Platforms;
WideOrbit, Eric Mathewson, Founder and CEO |
Moderated by Rubicon Project (RUBI), Jay Sears, Senior Vice President, Marketplace Development
Video not available.

Series on Programmatic, Video and TV:

Digital Place Based Advertising Association (DPAA) Annual Conference November 4, 2014
Programmatic or Problematic?
How are programmatic and advertising automation transforming today’s leading ad agencies? What is the impact on operators and media owners with video and image assets across TV, digital out-of-home, placed-based, mobile and web? Are the ad effectiveness and workflow efficiency benefits of automation accruing to the Seller, the Buyer or a middle man?
Moderator: Jay Sears, Sr. VP Market Development The Rubicon Project
Panelists:
Eric Fischer, Director of Global Media GoDaddy
Carl Fremont, Global Chief Digital Officer MEC Global
Rob Griffin, Exec. VP Global Head of Digital Havas Media
Jeff Dow, Exec. VP Digital, Data & Analytics Starcom MediaVest Group
Julian Zilberbrand, Exec. VP Activation Standards, Insights & Technology Zenith Optimedia
Jon Mansell, VP Magna Global
Watch the video:

Jack Myers MediaVillage.com November 4, 2014
Programmatic, Video and TV: Carl Fremont of MEC — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com November 1, 2014
Programmatic, Video and TV: Rob Griffin of Havas — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com November 1, 2014
Programmatic, Video and TV: Jeff Dow of Starcom MediaVest Group — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com November 1, 2014
Programmatic, Video and TV: Eric Fischer of GoDaddy — The Jay Sears Interview
Read the article.

Jack Myers MediaVillage.com November 1, 2014
Programmatic, Video and TV: Julian Zilberbrand of Zenith — The Jay Sears Interview
Read the article.

Association of National Advertisers (ANA) Programmatic Day New York City October 30, 2014
ADVERTISING AUTOMATION & PROGRAMMATIC TRADING: THE CLIENT-SIDE MARKETER VIEW
As advertising automation and programmatic expand beyond the auction market to direct orders and beyond display, mobile and video to other media including television, there are multiple benefits including advertising effectiveness, efficiency, and better insights. In this session, we will hear from executives at Pfizer and Kellogg’s and learn how programmatic fits into their overall marketing objectives, their company’s approach to planning and executing programmatic trading, and their views on issues including transparency and taking trading in-house.
Jim Kiszka Sr. Manager, KNA, Digital Media Kellogg Company
Glenn Roginski Media Director, US Marketing Pfizer
Jay Sears SVP, Marketplace Development Rubicon Project
Video not available.

Active International Media Advisory Board Willard Hotel Washington, DC October 23, 2014
Solo Talk + Panel Discussion: “Man vs. Machine” Programmatic is here to stay; how will you scale this in your business? What is the impact to your marketplace; how does this change your go-to-market strategy? What does the marketplace look like in 3 years?
Rubicon Project, Jay Sears
Media Holdings, Inc. Brendan Condon
Brightroll, Kenny Day
Virool, Brian Danzis
Video not available.

Rubicon Project Chicago Marketplace Summit Metropolitan Club Willis Tower Chicago, IL October 14, 2014
Fireside Chat with Target Stores, Patrick Reiter on Advertising Automation
Video not available

Series on Programmatic + Ad Automation in Latin America:

Festival of Media Latin America Miami, Florida October 2, 2014
Everything You Wanted to Know About Programmatic, But Were Too Afraid to Ask
How programmatic and advertising automation is evolving in markets across Latin America. Are the benefits primarily advertising effectiveness, workflow efficiency or something else? What are the organisational challenges agencies face internally, with clients, and with media owners as they implement this new form of media trading?
Moderator Jay Sears: SVP, Market Development Rubicon Project
José Luis Valdivielso, COO Affiperf España Latam, Havas
Marina Méndez, Regional Director, Mediabrands Audience Platform for WM-LATAM
Vanessa Gonzales, Managing Director, OMG Digital Latin America
Matias Alpert, Chief Digital Officer Ogilvy & Mather Latina
Watch the video:.

Jack Myers MediaBizBlogers.com September 29, 2014
Programmatic in Latin America: Vanessa Gonzales of Omnicom Media Group — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 29, 2014
Programmatic in Latin America: José Luis Valdivielso of Havas’ Affiperf — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 29, 2014
Programmatic in Latin America: Matias Alpert of WPP’s Ogilvy & Mather — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 29, 2014
Programmatic in Latin America: Marina Méndez of IPG Mediabrands — The Jay Sears Interview
Read the article.

Series on Programmatic + Ad Automation in the USA:

Advertising Week New York City October 1, 2014
Agency Trading Desks: Automating The Rest Of It
Join Jay Sears, SVP of Marketplace Development at Rubicon Project, as he investigates how agency trading desks are evolving as operating agencies and advertisers jump on the advertising automation train. What internal and external challenges do they face in advancing programmatic and automation inside the holding company? Sears will curate a discussion with leaders from the top agency trading desks.
Jay Sears, SVP Marketplace Development, Rubicon Project
Marco Bertozzi, President Audience On Demand EMEA and North American Client Services, VivaKi AOD
Adam Kasper, Chief Media Officer, Havas Media North America
Arthur Muldoon, Co-Founder and CEO, Accordant Media
Watch the video.

Jack Myers MediaBizBlogers.com September 29, 2014
Programmatic in the USA: Art Muldoon of Accordant Media — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 25, 2014
Programmatic in the USA: Brian Gleason of WPP’s Xaxis — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 25, 2014
Programmatic in the USA: Marco Bertozzi of Publicis’ VivaKi — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 25, 2014
Programmatic in the USA: Adam Kasper of Havas Media — The Jay Sears Interview
Read the article.

Advertising Week New York City October 1, 2014
Video Brand Storytelling: A Marriage of Art and Science
82% of consumers aged 18-34 watch 23 hours of digital video each month, according to Forrester Research. No wonder Marketers spent $3.6 Billion on digital video ads in 2013.
Join Funny or Die’s Chris Bruss, Rubicon Project’s Jay Sears and Turner’s Ed Wise for a lively discussion of the Art and Science of Video Brand Storytelling and Branded Entertainment. Learn how advertising automation help marketers reach their audience cost-efficiently and at scale.
Jay Sears, SVP Marketplace Development, Rubicon Project
Chris Bruss, Vice President of Branded Entertainment, Funny or Die
Ed Wise, SVP of Turner Digital & Branded Entertainment, Turner Digital
Watch the video.

Series on Programmatic + Ad Automation in Japan:

Rubicon Project Marketplace Summit Tokyo, Japan September 19, 2014
Rubicon Project in conversation with IPG and WPP
Fireside Chat
Jay Sears, SVP Marketplace Development
Stephan Sawato Yoshii of WPP’s Xaxis Japan
Taro Fujinaka of IPG’s Mediabrands Audience Platform Japan
Video not available.

Jack Myers MediaBizBlogers.com September 17, 2014
Eisuke Okamoto of Hakuhodo’s D.A. Consortium Inc. — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 17, 2014
Stephan Sawato Yoshii of WPP’s Xaxis Japan — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com September 14, 2014
Taro Fujinaka of IPG’s Mediabrands Audience Platform Japan — The Jay Sears Interview
Read the article.

1st Annual Publisher Automation Panel in Cannes + Yacht Party Wednesday, June 18, 2014
Rubicon Project Yacht (the Antisan) docked at Old Port of Cannes, France
Join Jay Sears, SVP, Rubicon Project, as he curates a discussion with global media leaders who have embraced advertising automation. How is the go-to-market different for the revenue organizations of media sellers with automation? How is it the same? And how are the most progressive media sellers leveraging the combination of unique media and unique data together? Jay Sears of Rubicon Project curates a discussion global media owners.
· Tim Gentry Revenue Director at Guardian News & Media
· Michael Salerno, EVP, Strategic Planning & Operations, Turner Broadcasting
· Brian Quinn Chief Revenue Officer at Triad Retail Media
· Charlie Weiss, VP, Ad Marketplaces, News Corp
· Anne Frisbie, VP & GM, Global Alliances, InMobi
Video not available.

2nd Annual Agency Trading Desk Panel at Cannes + Rooftop Party Tuesday, June 17, 2014
Le Rooftop, Cannes, France
Join Jay Sears, SVP, Rubicon Project, as he investigates what is standing between the global agency trading desks and the march towards advertising automation. How are the biggest global ad holding companies changing media planning and buying to embrace the inevitability of automation? Sears will curate a discussion with trading desk leaders from Havas, IPG, Omnicom, Publicis and WPP.
· Brian Lesser, CEO, Xaxis, WPP
· Stephan Beringer, Chief Growth Officer and President, Audience on Demand at VivaKi, Publicis
· Josh Jacobs, Global CEO, Accuen Media, Omnicom
· Arun Kumar, President, G-14, Mediabrands Audience Platform at IPG Mediabrands
Watch the video:

Cannes le rooftop full from Rubicon Project on Vimeo.

Write-ups:

AdExchanger: Is Performance The Cost Of Transparency? AOD And Xaxis Have At It In Cannes June 18, 2014. Watch the video:

AdExchanger: Agency Trading Desks Go Separate Ways June 18, 2014 (Event Transcript)

Cannes Conversations Series with Buyers:

Jack Myers MediaBizBlogers.com June 11, 2014
Cannes Conversations: Brian Lesser of WPP’s Xaxis – The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com June 11, 2014
Cannes Conversations: Arun Kumar of IPG Mediabrands – The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com June 11, 2014
Cannes Conversations: Josh Jacobs of Omnicom’s Accuen – The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com June 12, 2014
Cannes Conversations: Stephan Beringer of Publicis’ VivaKi – The Jay Sears Interview
Read the article.
Cannes Conversations Series with Media Owners:

Jack Myers MediaBizBlogers.com June 17, 2014
Cannes Conversations: Anne Frisbie of InMobi – The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com June 12, 2014
Cannes Conversations: Charlie Weiss of News Corp — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com June 12, 2014
Cannes Conversations: Michael Salerno of Turner Broadcasting – The Jay Sears Interview
Read the article.

AdNews (Australia) May 14, 2014
Geeks have last laugh as programmatic forces media agencies into structural change
Read the article.

Starcom MediaVest MakeNextNow April 30, 2014
Jay Sears of Rubicon Project on advertising automation
Watch the video.

Festival of Media Global Rome, Italy April 7, 2014
AUTOMATING THE MEDIA WORLD
IPG Mediabrands has announced that 50% of all media buying will be automated by 2015. What exactly does this mean?
MATT SEILER, GLOBAL CEO, IPG MEDIABRANDS
JAY SEARS, SVP, MARKET DEVELOPMENT, RUBICON PROJECT

Watch the video:

Festival of Media Global Rome, Italy April 7, 2014
EMBRACING AUTOMATION: SIX QUESTIONS FOR THE MEDIA OWNER
JAY SEARS, SVP, MARKET DEVELOPMENT, RUBICON PROJECT

Watch the video:

Advertising Week Europe April 2, 2014
2nd Annual Agency Trading Desks: Taming the Holding Company – An Automation Update from Europe’s Buy Side
Trading desks have become the focal point for programmatic and advertising automation. As automation encompasses direct orders and sweeps across the holding companies, what are the accelerators that will drive this change even faster?
Jay Sears SVP Marketplace Development, THE RUBICON PROJECT
Marco Bertozzi Executive Managing Director EMEA, VIVAKI
Nicolas Bidon Managing Director, XAXIS UK
Steve Hobbs UK Managing Director, AEGIS INTERNATIONAL, AMNET
Arun Kumar President, G-14, Mediabrands Audience Platform, IPG MEDIABRANDS
Cristina Sagarduy Deputy Managing Director EMEA, OMNICOM, ACCUEN
Watch the video.

Advertising Week Europe April 2, 2014
Inside The Programmatic Ring
Heavyweight champions of the Programmatic ecosystem go “mano a mano” in this no-holds barred journey into the Programmatic squared circle.
Arun Kumar President, G-14, Mediabrands Audience Platform, IPG MEDIABRANDS
Rohit Dhawan Director of Product Management, GOOGLE
Nick Reid UK Managing Director, TUBEMOGUL
Jay Sears SVP Marketplace Development, THE RUBICON PROJECT
Preetham VV Global Head of Brand & Commerce, INMOBI
Jonathan Wolf Chief Product Officer, CRITEO
Watch the video.

Advertising Week Europe April 2, 2014
1st Annual EMEA Publishers Go Programmatic: Strategies for the CRO
How integrated is automation and programmatic in the revenue organization of European publishers? How far have we come leveraging automation? What about first party publisher data? Hear from media owners at the vanguard of automation.
Jay Sears SVP Marketplace Development, THE RUBICON PROJECT
Stephen Edwards Group Digital Sales Director, HEARST MAGAZINES UK
Tim Gentry Revenue Director, GUARDIAN NEWS & MEDIA
Anthony Hitchings Digital Advertising Operations Director, FINANCIAL TIMES
Matěj Novák Managing Director, CZECH PUBLISHER EXCHANGE
Watch the video.

Trend Piece of Media Owners and Automation:

Jack Myers MediaBizBlogers.com March 5, 2014
Publishers and Programmatic — Nine Publishers Answer Six Key Questions About Embracing Automation — The Jay Sears Interviews
Read the article.

Series on Media Owners in EMEA:

Jack Myers MediaBizBlogers.com April 16, 2014
Tim Gentry of Guardian News and Media — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com April 2, 2014
Stephen Edwards of Hearst Magazines UK — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Matěj Novák of the Czech Publisher Exchange — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Dilem Guler of Sweden’s Expressen — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Fabien Magalon of La Place Media — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Martin van der Meij of the Telegraaf Media Groep — The Jay Sears Interview
Read the article.

Series on Agency Trading Desks in EMEA:

Jack Myers MediaBizBlogers.com April 17, 2014
Arun Kumar of IPG Mediabrands — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com April 1, 2014
Marco Bertozzi of Publicis’ VivaKi — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com April 1, 2014
Steve Hobbs of Amnet — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 31, 2014
Nicolas Bidon of WPP’s Xaxis — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 28, 2014
Cristina Sagarduy of Annalect — The Jay Sears Interview
Read the article.

Rubicon Project Marketplace Summit Lilianfels Resort, Katoomba, Australia March 20, 2014
Keynote: Why and Why Now
Video not available.

Rubicon Project Marketplace Summit Lilianfels Resort, Katoomba, Australia March 21, 2014
Fireside Chat with Lynn Chealander Director, Audience on Demand AU/NZ, VivaKi and Cameron King, Commercial Head of Platforms and Products, News Corp Australia
Video not available.

Festival of Media Asia Pacific Singapore, March 18, 2014
Talking Programmatic
Agency trading desk heads come together for a frank discussion on the state of programmatic in the region and if the reality is matching up to the promised expectations.
Jay Sears, SVP, Rubicon Project
Grace Liau, Regional GM APAC, Audience on Demand
Michel de Rijk, MD Asia, Xaxis
Yean Cheong, VP, Market Solutions, MAP Asia Pacific
Scott Joslin, VP, International Advertising Effectiveness, comScore

Watch the video:

Series on Media Owners in the USA:

Jack Myers MediaBizBlogers.com March 4, 2014
Chris Pirrone of USA Today Sports Media Group — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Lori Tavoularis of Tribune Digital — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Jon Slade of The Financial Times — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Brian Quinn of Triad Retail Media — The Jay Sears Interview
Read the article.

Jack Myers MediaBizBlogers.com March 4, 2014
Robert Brett of Viacom Media Networks — The Jay Sears Interview
Read the article.

Interviews with Mobile Leaders February 2013

Jack Myers MediaBizBlogers.com February 21, 2014
A Q&A with Fetch’s James Connelly — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 21, 2014
A Q&A with Adbrain’s Gareth Davies — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 21, 2014
A Q&A with Drawbridge’s Kate Burns — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 21, 2014
A Q&A with StrikeAd’s Gavin Stirrat — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 19, 2014
A Q&A with Somo’s Andrew French — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 19, 2014
A Q&A with Dstillery’s Lauren Moores — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 18, 2014
A Q&A with Adelphic’s Michael Collins — The Jay Sears Mobile Leader Series
Read the article.

Jack Myers MediaBizBlogers.com February 18, 2014
A Q&A with MC Saatchi Mobile’s James Hilton — The Jay Sears Mobile Leader Series
Read the article.

2013

Adweek November 4, 2013
How Agencies Are Retooling for the Automated Ad Buy
Q&A with Jay Sears, svp of marketplace development for the Rubicon Project By Sam Thielman
Read the article.

Adweek November 4, 2013
5 Things You Need to Know About Programmatic [Video]
Rubicon Project’s Jay Sears has some essential advice
Watch the video.

Jack Myers MediaBizBlogers.com October 24, 2013
Six Advertising Automation Trends for Buyers and Sellers (Trends for 2014)
Read the article.

Agency Trading Desks: Automating Direct Orders?, our 5th Annual Update from the Buy-Side at Advertising Week, Thursday, September 26, 2013

Join Jay Sears, SVP, Rubicon Project, as he investigates if agency trading desks will be the ones to automate the remaining 80% of beyond the auction market — direct orders. What internal and external challenges do they face in advancing automation inside the holding company? Sears will curate a discussion with trading desk leaders from Accuen (Omnicom), Affiperf (Havas), MAGNA (Interpublic), VivaKi (Publicis) and Xaxis (WPP).  Introduction by media ecologist and chairman of Myers Media Business Network Jack Myers.
MODERATOR:
Jay Sears, SVP, Rubicon Project (@rubiconproject, @jaysears)
PANELISTS:
Michael Brunick, SVP, Programmatic, Magna Global, Interpublic (@MAGNAGLOBAL)
Paul Dolan, SVP, Global Business Development, Xaxis, WPP (@xaxistweets, @pjdinho)
Josh Jacobs, President, Accuen, Omnicom (@accuen, @ambientmarket)
Adam Kasper, Chief Media Officer, Havas Media North America (Affiperf), Havas (@HavasMediaUSA, @adamfkasper)
Kurt Unkel, President, VivaKi (AOD), Publicis (@VivaKi, @KurtUnkel)
Event Hash Tag #AdTechSuccess

Watch the video.

Write-ups:

AdExchanger: Trading Desk Bosses Project 2015 Automated Ad Spend, Declare War On Site Lists September 27, 2013

AdAge: Five Over-Hyped Trends Took Big Hits During Advertising Week September 27, 2013

AdAge: Media Agency Execs on Trading Desks: We’re Dealing With Fewer Sellers Advertising Week Panel Also Has Fun With Word Association September 27, 2013

Beet.TV (video): Programmatic Revolution will Create a “Tale of Two Cities” Among Publishers, Warns Rubicon’s Jay Sears September 29, 2013

Adweek: Programmatic Still Small Potatoes at Most Agencies Only 5 cents per dollar spent, but hope is for big volume soon September 26, 2013

Mediapost: Which CEO Would You Want To Be Stuck On A Desert Island With? September 6, 2013

Interviews with Global Trading Desk Heads, Fall 2013

MediaBizBloggers.com: Agency Trading Desks: Automating Direct Orders? Questions & Answers with Kurt Unkel, Global President, VivaKi Audience on Demand September 23, 2013

MediaBizBloggers.com: Agency Trading Desks: Automating Direct Orders? Questions & Answers with Josh Jacobs of Accuen Media September 20, 2013

MediaBizBloggers.com: Agency Trading Desks: Automating Direct Orders? Questions & Answers with Adam Kasper of Havas Media, North America September 18, 2013

MediaBizBloggers.com: Agency Trading Desks: Automating Direct Orders? Questions & Answers with Michael Brunick of Magna Global September 16, 2013

MediaBizBloggers.com: Agency Trading Desks: Automating Direct Orders? Questions & Answers with Paul Dolan of Xaxis September 11, 2013

Automate the Rest of It: Trading Desk Sea Side Panel and Party, Wednesday, June 19, 2013
The buying and selling of digital advertising is becoming increasingly automated around the world. Agencies and their advertisers are aiming for more effective campaigns, while publishers seek to drive more revenue and reduce operational costs. In Cannes this year, Rubicon Project is hosting a buy side panel at Le Rooftop featuring:
– Brian Lesser, CEO, Xaxis
– Kurt Unkel, President, Vivaki AOD
– Dominique Delport, Global MD, Havas
– Josh Jacobs, Global CEO, Accuen Media
– Michael Brunick, SVP, Programmatic, Magna Global
– Moderator: Jay Sears, GM Revv Buyer, Rubicon Project

Write-up from USA Today From Cannes: Automated ad selling’s future

Write-up from AdExchanger Trading Desks Go Global And Embed at Media Agencies

Sea side agency trading desk panel #CannesLions

Sea side agency trading desk panel #CannesLions

 Jay Sears, GM Revv Buyer, Rubicon Project; Dominique Delport, Global MD, Havas; Brian Lesser, CEO, Xaxis; Josh Jacobs, Global CEO, Accuen Media; Kurt Unkel, President, Vivaki AOD; Michael Brunick, SVP, Programmatic, Magna Global

Jay Sears, GM Revv Buyer, Rubicon Project; Dominique Delport, Global MD, Havas; Brian Lesser, CEO, Xaxis; Josh Jacobs, Global CEO, Accuen Media; Kurt Unkel, President, Vivaki AOD; Michael Brunick, SVP, Programmatic, Magna Global

Advertising Week Europe – Agency Trading Desks: Guaranteed Delivery? – The 1st Annual Real Time Trading Update from Europe’s Buy Side, Thursday, March 21, 2013
Moderator: Jay Sears SVP Demand North America, THE RUBICON PROJECT
Sandy Hubert Head of Cadreon UK, Cadreon, INTERPUBLIC
Marco Bertozzi Executive Managing Director EMEA, VivaKi, PUBLICIS
Caspar Schlickum Managing Director EMEA, Xaxis, WPP
Dirk Fiebig Operations Director EMEA, AMNET

Agency Trading Desks Guaranteed Delivery -The… by advertisingweek

Advertising Week Europe: #AWEurope Q&A: Xaxis MD for EMEA Caspar Schlickum March 18, 2013

Advertising Week Europe: #AWEurope Q&A: AMNET Operations Director EMEA Dirk Fiebig March 18, 2013

Advertising Week Europe: #AWEurope Q&A: Marco Bertozzi, Exec MD EMEA VivaKi March 19, 2013

Advertising Week Europe: #AWEurope Q&A: Sandy Hubert, Head of Cadreon UK March 20, 2013

Rubicon Project Summit, Wednesday, February 20, 2013
FIRESIDE CHAT: AUTOMATING A $9.1 BILLION MARKET
Jay Sears (@JaySears), GM Order Automation, Rubicon Project
Bradley Rogers, Managing Director at Neo@Ogivly
Carl Fremont, EVP, Media Director, Digitas (@Digitas)


Needham Growth Conference, Wednesday, January 16, 2013
Company presentation of the Rubicon project

Raymond James 2013 Internet Outlook Symposium, Monday, January 14, 2013
Ad Technologies: Learn which technologies are changing the advertising ecosystem and how are technologies adapting for a more mobile world. Moderated by Aaron Kessler, Senior Research Analyst, Internet and Shyam Patil. Panelists: Collective Media: Aman Verjee, Chief Financial Officer; Rocket Fuel: Peter Bardwick, Chief Financial Officer; Rubicon Project: Jay Sears, SVP of Demand; Core Audience: Adam Lavelle, Chief Executive Officer.
See Raymond James write-up.

AdAge Byline January 3, 2013
How the Real-Time Ad Market Grows From $2 Billion to $9 Billion: ‘Programmatic Guaranteed’ Will Mean RTB Gets Upfront Ad Budgets
Read the article.

2012

Wedbush California Dreamin’ Consumer Conference December 12, 2012
Ad Technology and Its Impact on Consumer Facing Companies
Moderated by James G. Dix, CFA, Vice President, Equity Research, Media and Entertainment. Panelists Michael Collins, CEO,Joule (WPP); Jay Sears, SVP Demand, the Rubicon Project; Brian Stempeck, VP of Business Development, The Trade Desk; Eion Townsend, Chief Strategy Officer, MediaMath.
See Wedbush write-up.

Monaco Media Forum, November 15, 2012
Measurement 2.0 Moderated by John Frelinghuysen/Partner, Bain & Company. Panelists Ned Brody/CEO Advertising.com; Dave Morgan/CEO Simulmedia; Mike Read/SVP & MD, comScore Europe; Jay Sears/SVP Demand, The Rubicon Project
See the site.

Advertising Week New York, October 5, 2012
AGENCY TRADING DESKS: GUARANTEED DELIVERY OR SINGING THE BLUES?: the 4th Annual Real Time Trading Update from the Buy Side
Moderated by Jay Sears – SVP Demand, Rubicon Project. Panelists: Paul Dolan – Managing Director, North America, Xaxis, WPP; Brendan Moorcroft – CEO, Mediabrands Audience Platform, Interpublic; Scott Hagedorn – CEO, Annalect Group, Omnicom; Chris Paul – General Manager, AOD, VivaKi Nerve Center, Publicis

IAB Global, October 3, 2012
Navigating the Newest in Ad Tech: Understanding DSPs, SSPs, RTB… and Other Transactional Platforms
Neal Mohan, Vice President Display Advertising, Google; Jay Sears, Senior Vice President Demand, Rubicon Project; Willard Simmons, Ph.D, CTO/Co-Founder, DataXu; Steve Sullivan, VP, Advertising Technology, IAB
Google’s Neal Mohan sits down for an insightful 1:1 ad tech discussion with Steve Sullivan. Then, other industry leaders address trends, rules, tech products—and how they impact online buying and selling in your marketplace. Plus a Q&A, led by Boris Omelnitskiy, President, IAB Russia

IAB Advertising Technology Marketplace, June 21, 2012
Talk: In a Perfect World… What Does an Optimized Ad Tech Ecosystem Look Like? Enough with bemoaning the complexity of the Advertising Technology landscape! Industry leaders put a stake in the ground, sharing their visions for a sustainable ecosystem that provides real value for publishers and advertisers. Let’s stop talking about what’s wrong and focus on what “right” looks like.
Introduction: Doug Weaver, Founder and Chief Executive Officer, Upstream Group; Dave Jacobs, Senior Vice President, Publisher Services, Advertising.com; Jay Sears, Senior Vice President, Demand, Rubicon Project
See agenda.
See video (partial):

iMedia Agency Summit: Keeping Up with the Consumer: The Impending Era of SoLoMo, May 22, 2012
Panel Discussion: “Big Data Comes to Madison Avenue: Embracing Data-Driven Media Buying”
Moderator: Josh Dreller, VP Media Technology and Analytics, Fuor Digital. Panelists George John, CEO & Co-Founder, Rocket Fuel; Jay Sears, SVP, Demand, The Rubicon Project; Omar Tawakol, CEO, BlueKai; Kurt Unkel, EVP, VivaKi
See agenda.

the Rubicon Project Real Time Trading Summit, February 15, 2012
Conversation: ADVERTISING IS DEAD | MICHAEL WOLFF (@michaelwolffNYC), AUTHOR OF BURN RATE, with Jay Sears (@JaySears)
See agenda.

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